Michelle is VP of Client Success at Wildfire, overseeing the team of managers responsible for onboarding and launching our clients' cashback rewards programs.
For today's consumers, the differentiation factor cashback adds for your business and the value provided to consumers can significantly enhance loyalty and customer satisfaction.
Before entering any sort of partnership, the companies on both sides usually want to understand the partnership's potential value and return on their investment. Creating an ROI model for a cashback ...
