Expands global platform for white label loyalty programs with rewards
delivered to its clients’ users in over 50 countries
SAN DIEGO, December 10, 2024 – Wildfire Systems Inc., an innovative financial technology platform that powers loyalty and reward programs, shopping companions, and content monetization, today announced that in 2024, its platform powered over 80 million online shopping journeys and $1 billion in online purchases. These results were driven by Wildfire’s expanding footprint of online merchants and white label partners, which include leading credit card issuers, consumer rewards services, and fintechs.
Wildfire’s additional major company milestones in 2024 include:
- Completion of a $16 million Series B funding round to fuel global innovation and expansion
- Recognition on the Inc. 5000 for the second consecutive year, ranking No. 80 with three-year revenue growth of 3,783%
- Grew its team 40% to 75 people in three countries
- Announced multiple new partnerships including the launch of Citi Shop
- Honors and awards include Built In’s 2024 Best Places to Work, Stevie® Award Winner in 2024 American Business Awards® and Generative AI Product of the Year Award for RevenueEngine
"I’m so proud of our team which delivered a fantastic year of growth and innovation," said Jordan Glazier, CEO, Wildfire Systems. "As the leading provider of white label rewards programs and shopping companions, we’re looking forward to introducing product offerings in 2025 which deliver new benefits to consumers throughout every aspect of their shopping experience."
About Wildfire Systems, Inc.
Founded in 2017, San Diego-based Wildfire's enterprise platform powers white-label shopping rewards and loyalty programs for financial services organizations and technology companies, allowing them to deploy revenue-generating, value-added services for their customers. The platform provides a shopping companion designed to reward consumers with cashback, coupons, and other benefits at every stage of their shopping journey. Wildfire drives incremental sales for over 50,000 merchant programs in more than 50 countries. Wildfire's AI platform, RevenueEngine, helps content creators monetize product and brand mentions within generated content. Wildfire has been recognized in 2023 2024 within the top 100 fastest growing companies in the Inc. 5000, most recently celebrating 3,783% three-year growth. For more information, visit wildfire-corp.com.